Commitment to Service

Quality sets us apart; a commitment to service ties us together. At Simba we believe that total customer satisfaction is only achieved, when a good quality product is supported by attentive and responsive customer care and after sales service and support.

Local Knowledge

We are a Nigerian company and our businesses are exclusively Nigeria centric. Our three decades of business in the country, led by our internationally exposed management team, gives us unique insight into the diverse sociodemographic environment of Nigeria.

Leading Global Partners

We are partners with leading global players in their industries including TVS Motors, the third largest two-wheeler manufacturer in India; Luminous, part of the globally renowned Schneider Electric Group; and Avaya, the world’s leading business communications company.


We pride ourselves, first and foremost, with the relationships we have built in the communities that we serve and the ones that we continue to foster with our distributors, suppliers, bankers, stakeholders and the governments (Local, State and Federal) under whose policy leadership we work.


Our success in Nigeria is testament to our ability to finance a diverse range of businesses, in a volatile environment, across decades of changing economic landscapes in the country.

Human Resources

At the heart of our organisation are our people. We refer to ourselves as the Simba Family, and it is this group of stakeholders which enables us to call ourselves a Family Run Business.

Values System

We are driven by a strong value system, as laid out by our Founder: “We believe passionately in the development of our people, the investment in our community, the integrity of our conduct and the commitment with which we serve. If any of these fail, we are not who we set out to be”.